We worked together with Erich Joachimsthaler at Vivaldi Partners to design an updated and condensed version of his Berry-AMA Best Book of the Year Award Winner: Hidden in Plain Sight. The project was a real pleasure to work on and I’ll tell you why: it is rare to have this much well thought-out content to work with. The slender design gave us the opportunity to introduce a layer of editorial to catch your eye and draw you in with diagrams, images and typography. The full length version, published via Harvard Business School Press is a barely interrupted 250 pages long while this one tops out at a more rapidly digestible 38 pages.
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