We’ve had an iPad in the office for a few weeks now and I’ve been meaning to write something about how it is changing how we design. It’s taken me way to long to get it together. A lot has already been said about the impact the vertical proportion will have or more specifically that there is no longer one standard orientation (landscape) to design for. Other’s have written on the upsurge quality typography will get and more have seen it as another nail in the coffin for Flash (premature?).
Last week I found an article in the New York Times announcing that GOURMET is back as Gourmet Live! I loved that magazine and was heartbroken when Conde Nast pulled the plug last October. This is the first example I’ve come across of the iPad prompting a magazine relaunch. The magazine, that according to the publisher, is no longer a magazine will launch in the fall of 2010. I for one am more than curious to see whether they will have the fortitude to pull off something that uses the medium rather than dumping existing approaches to content and layout onto a new platform. Fingers crossed.
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